Forus.

Set up to scale: how we built an email flow system for a supplement band that took revenue from $0 to over $60k in just 26 days

services
EMAIL MARKETING
overview

Five months post-launch Forus was gaining serious traction. A growing social following and a US launch on the horizon but no email system to support their ambitious growth goals. We turned that around in under a month.

industry
Wellness
$60,000+ generated
in 30 days after introducing core email flows
2x email list growth
in just 14 days
$14,884 generated
in 22 days from a welcome flow
4 high-intent segments built
for more targeted campaigns

Forus had momentum but no email system to support scaling. Luckily for them, that’s our forte.

We built five core flows to capture demand, recover lost intent and drive repeat purchases on autopilot.

With LTV a core focus, we refined the welcome offer to ramp up customer acquisition and introduced a quiz-style pop-up to set the brand up for more targeted campaigns as they grow.

The result? Double-digit list growth week on week, $11,624 made in just 22 days from the welcome flow alone and an email channel ready to scale through weekly campaigns.

The FREN Effect
Finally a team that owns email marketing from strategy through to execution
"FREN handle our email account without the usual agency chaos of handoffs and miscommunication. They got our brand immediately, everything felt authentic and it was all delivered flawlessly. If you want a team that truly owns your email marketing end to end, FREN is it."
dave catudal
CO-FOUNDER, forus
WEBSITE OPTIMISATION
performance marketing
email marketing
Growth Strategy & Retention
WEBSITE OPTIMISATION
performance marketing
email marketing
Growth Strategy & Retention
WEBSITE OPTIMISATION
performance marketing
email marketing
Growth Strategy & Retention
WEBSITE OPTIMISATION
performance marketing
email marketing
Growth Strategy & Retention
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